Architecture A Brief Introduction and Marketing Tips

Architecture is an art and science that marries the building and design of structures. In some ways one can say that, along with engineering, it is the sign of civilization. Once man was able to settle down and fashion his own dwelling, even by primitive means, this was the start of the first civilizations.

Originally, these structures were purely functional serving to keep people safe from bad weather and wild animals, and to give them privacy. But as modern construction procedures were developed, along with more advanced materials, architecture and engineering began to take a more artistic leaning.

The earliest treatise on the subject, De Architectura, was written by Vitruvius, dates back to the 1st Century CE. In it, the Roman architect says that a building has to have form, function, and durability. To this day, most architects still conform to those three tenets. It is probably even safe to say that some are more successful at adhering to those dogmas than others.

A few examples of these people are Frank Lloyd Wright, a major proponent of organic architecture who is often touted to be the greatest American architect of all time (famous for the house called Fallingwater and for the Guggenheim Museum in New York City); I.M. Pei, a master of modern architecture who created the pyramid at the Louvre and the Bank of China Tower in Hong Kong; Frank Gehry, who designed the Dancing House in Prague; and the landscape architect and artist, Isamu Noguchi, among many others.

If these names sound familiar to you, it’s probably because their works are admired the world for being beautiful while being both functional and enduring. You’re likely to see their buildings mentioned in architectural texts, art books and even featured in architecture postcard designs. These, by the way, are not only proof of how respected the geniuses mentioned above are but, also function as a way to market their work. Like a portfolio, one might say.

In fact, some people in the business might publish high quality books that double as coffee table books and company profiles. Or, perhaps, they might have architecture postcard designs and construction postcard designs printed on elegant cards to send to potential clients. Others still, might support these efforts with their own websites.

Feng Shui And Numbers

Chinese who believe in Feng Shui are extremely superstitious about the figures they choose as their telephone number, house number, car number and the like. The categorization of some numbers as lucky and some as unlucky depends on the way they sound when spoken. For instance, in western numbers -eleven’ sounds like -heaven’ or number -eight’ sounds like -weight’ or number -one’ sounds like -son’.

Numbers considered unlucky by the Chinese: Number 4 (pronounced as Sei) is known to be a bad number because in Cantonese it sounds like the word -death’. Number 13 is unlucky because it adds up to 4. Apart from this, number 24 and 104 are also unlucky for the same reason.

Numbers considered lucky Numbers such as 108, 168, 99, 88, 84, 80, 68, 54, 48, 38, 28, 18, 8, are all good numbers. The main reason why 8 is lucky because if you pronounce the word (patt) it sounds like “faat” which denotes “prosperity and abundance”

Consequences of some lucky numbers and combinations:
289: Long-term prosperity
5: myself, me
518: I will flourish
5189: I will flourish for a very long time
516289: I will tread a long, smooth wealthy road
5918: I will prosper soon
6: smooth and easy
7: together
8: prosperity or sudden fortune

The cure If you have a house or businesses with 4 or 13, then just draw a circle around that number. The circle is tremendously powerful and captures the ill-fated effects of the negative number. There are two ways of doing it, one way is to go to the local hardware store and find a ceramic door number that can be customized with a circle. However, if you cannot afford to shelve out too much money then a simpler method is to simply go out and make a circle around the number. Also note, if you live or work at a place that has an unlucky number but is outside of China, consider how that number sounds in the native language of that particular country. How seriously should one take numbers? If you’re still looking for a house, office or car number then make sure you comply with the norms set by fengshui. However, if you already have bought one with number 4 or 13, don’t worry too much, just use the cure provided above or consider changing the number to a name like “rose cottage” -your company name- etc.

Numbers in Feng shui plays an important role, believers of fengshui always follow the number guide provided Chinese astrology . For more information on Fenghui and related topics please visit www.vaastshaastra.com

Real Estate Business In China

The Real Estate Business cycle and financial stability are closely correlated. In light of global real estate bubbles, China’s real estate cycle has attracted wide attention since 1998. The present paper analyzes three driving factors in the context of the current real estate cycle namely, economic growth, macroeconomic environment and institutional establishment. Based on quantitative analysis, it is concluded that the implications of the current real estate cycle for financial stability include risks of real estate credit exposure, government guarantees and maturity mismatch. Some corresponding policy implications are discussed, such as advancing banking reform, encouraging the rational behavior of local governments and strengthening the regulation of foreign capital flows in and out of China’s real estate industry.

That’s the gist of a local government initiative to revive real estate investment in Chongqing, one of China’s biggest cities. The municipal government in the southwestern metropolis floated a plan in December that said new mortgage holders would be eligible for a refund on a big chunk of their income taxes.

Reviving real estate could be an important part of spurring on China’s slowing economy. With widespread homeownership in China, real estate values are a key measure of consumer spending power. And the property sector is among the leading sources of demand for everything from steel to appliances.

We Provide Comprehensive China Real Estate Related Services. As an international law firm, we offer clients advisory and transactional services in connection with all aspects of real estate matters in China including the acquisition, development, construction, financing, ownership, leasing and operation of real estate assets and companies.

Expat Apartments: These range from luxurious to nice and from downtown to Pudong, with prices varying accordingly.

Living with the Chinese: This is the cheapest way to go, and more and more foreigners are turning to this option. Many real estate agents are now able to provide an interpreter, though if language is a problem, you might want to bring a long a Chinese speaking friend. For more details